{"id":86,"date":"2021-04-20T19:41:52","date_gmt":"2021-04-20T19:41:52","guid":{"rendered":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/dollars-per-trip\/"},"modified":"2021-04-20T19:41:52","modified_gmt":"2021-04-20T19:41:52","slug":"dollars-per-trip","status":"publish","type":"dictionary","link":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/dollars-per-trip\/","title":{"rendered":"Dollars per trip"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The amount spent on a given product per product trip. $ per Trip = Total Product Spend \/ # of Trips Containing Product. For example, if the total sales of Private Label Soda is $100 and Private Label Soda was bought on 10 trips, then the $ per Trip would be $10.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The amount a shopper spends on a given product per product trip is known as dollars per trip.<\/p>\n","protected":false},"author":0,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"glossary":[19],"class_list":["post-86","dictionary","type-dictionary","status-publish","hentry","glossary-d"],"acf":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/86","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary"}],"about":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/types\/dictionary"}],"version-history":[{"count":0,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/86\/revisions"}],"wp:attachment":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/media?parent=86"}],"wp:term":[{"taxonomy":"glossary","embeddable":true,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/glossary?post=86"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}