{"id":78,"date":"2021-04-20T19:59:03","date_gmt":"2021-04-20T19:59:03","guid":{"rendered":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/fmcg-fast-moving-consumer-goods\/"},"modified":"2022-11-16T21:26:32","modified_gmt":"2022-11-16T21:26:32","slug":"fmcg-fast-moving-consumer-goods","status":"publish","type":"dictionary","link":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/fmcg-fast-moving-consumer-goods\/","title":{"rendered":"FMCG (Fast moving consumer goods)"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/byzzer.com\/blog\/what-is-the-difference-between-fmcg-and-cpg\/\" target=\"_blank\" rel=\"noopener\">FMCG<\/a> are products that are sold quickly and at relatively low cost. Examples include non-durable goods such as soft drinks, toiletries, over-the-counter drugs, and many other consumable products.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>FMCG are products that are sold quickly and at relatively low cost. Examples include non-durable goods such as soft drinks, toiletries, over-the-counter drugs, and many other consumable products.<\/p>\n","protected":false},"author":0,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"glossary":[17],"class_list":["post-78","dictionary","type-dictionary","status-publish","hentry","glossary-f"],"acf":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/78","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary"}],"about":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/types\/dictionary"}],"version-history":[{"count":1,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/78\/revisions"}],"predecessor-version":[{"id":123,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/78\/revisions\/123"}],"wp:attachment":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/media?parent=78"}],"wp:term":[{"taxonomy":"glossary","embeddable":true,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/glossary?post=78"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}