{"id":73,"date":"2021-04-20T20:02:04","date_gmt":"2021-04-20T20:02:04","guid":{"rendered":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/frequency\/"},"modified":"2021-04-20T20:02:04","modified_gmt":"2021-04-20T20:02:04","slug":"frequency","status":"publish","type":"dictionary","link":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/frequency\/","title":{"rendered":"Frequency"},"content":{"rendered":"

This is the number of times per year that the average shopper of a product buys that product. Purchase Frequency measures the purchase cycle of a product and gives you an indication of how often people are buying the product. Purchase Frequency * Spend per Household = Total Dollar Sales.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Purchase Frequency measures the purchase cycle of a product and gives you an indication of how often people are buying the product.<\/p>\n","protected":false},"author":0,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"glossary":[17],"class_list":["post-73","dictionary","type-dictionary","status-publish","hentry","glossary-f"],"acf":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/73","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary"}],"about":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/types\/dictionary"}],"version-history":[{"count":0,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/73\/revisions"}],"wp:attachment":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/media?parent=73"}],"wp:term":[{"taxonomy":"glossary","embeddable":true,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/glossary?post=73"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}