{"id":46,"date":"2021-04-20T20:33:17","date_gmt":"2021-04-20T20:33:17","guid":{"rendered":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/price-change-impact\/"},"modified":"2021-04-20T20:33:17","modified_gmt":"2021-04-20T20:33:17","slug":"price-change-impact","status":"publish","type":"dictionary","link":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/price-change-impact\/","title":{"rendered":"Price change impact"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">This uses price elasticity to quantify the expected volume change due to the proposed price change. The price change impact is calculated using the following formula: (proposed\/current price) ^elasticity * current units * proposed price.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This uses price elasticity to quantify the expected volume change due to the proposed price change.<\/p>\n","protected":false},"author":0,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"glossary":[10],"class_list":["post-46","dictionary","type-dictionary","status-publish","hentry","glossary-p"],"acf":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/46","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary"}],"about":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/types\/dictionary"}],"version-history":[{"count":0,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/46\/revisions"}],"wp:attachment":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/media?parent=46"}],"wp:term":[{"taxonomy":"glossary","embeddable":true,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/glossary?post=46"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}