{"id":29,"date":"2021-04-20T20:43:22","date_gmt":"2021-04-20T20:43:22","guid":{"rendered":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/threshold-impact\/"},"modified":"2021-04-20T20:43:22","modified_gmt":"2021-04-20T20:43:22","slug":"threshold-impact","status":"publish","type":"dictionary","link":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/threshold-impact\/","title":{"rendered":"Threshold impact"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The volumetric impact of crossing a key consumer price point (threshold). When reducing price to go below a threshold, the volume impact will be a positive accelerator and when increasing price above a threshold, the impact will be a drag on volume.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The volumetric impact of crossing a key consumer price point (threshold).<\/p>\n","protected":false},"author":0,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"glossary":[6],"class_list":["post-29","dictionary","type-dictionary","status-publish","hentry","glossary-t"],"acf":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/29","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary"}],"about":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/types\/dictionary"}],"version-history":[{"count":0,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/29\/revisions"}],"wp:attachment":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/media?parent=29"}],"wp:term":[{"taxonomy":"glossary","embeddable":true,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/glossary?post=29"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}