{"id":17,"date":"2021-04-21T13:51:10","date_gmt":"2021-04-21T13:51:10","guid":{"rendered":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/cpg-manufacturing\/"},"modified":"2022-11-16T21:19:37","modified_gmt":"2022-11-16T21:19:37","slug":"cpg-manufacturing","status":"publish","type":"dictionary","link":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/dictionary\/cpg-manufacturing\/","title":{"rendered":"CPG manufacturing"},"content":{"rendered":"<p>In the CPG\/<a href=\"https:\/\/byzzer.com\/blog\/what-is-the-difference-between-fmcg-and-cpg\/\" target=\"_blank\" rel=\"noopener\">FMCG<\/a> industry, most of the time \u201cCPG company\u201d refers to CPG manufacturers. These companies may produce one single brand or even one single product, they may produce one brand that includes a line of products, or they may produce a portfolio of brands that span multiple categories.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the CPG\/FMCG industry, most of the time &#8220;CPG company&#8221; refers to CPG manufacturers.<\/p>\n","protected":false},"author":0,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"glossary":[4],"class_list":["post-17","dictionary","type-dictionary","status-publish","hentry","glossary-c"],"acf":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/17","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary"}],"about":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/types\/dictionary"}],"version-history":[{"count":1,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/17\/revisions"}],"predecessor-version":[{"id":118,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/dictionary\/17\/revisions\/118"}],"wp:attachment":[{"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/media?parent=17"}],"wp:term":[{"taxonomy":"glossary","embeddable":true,"href":"https:\/\/microsites.nielseniq.com\/cpg-dictionary\/wp-json\/wp\/v2\/glossary?post=17"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}